HF Coors: Fun Dinnerware Made in the USA

At the start of my Made in USA journey, I had spent time looking for Made in USA dinnerware. At the time, everything was made in China or elsewhere — with the exception of Fiesta® (which I did own at one point but lost post-divorce). While I liked the product, if I had to buy something new, I wanted more vibrancy. I really love patterns!

According to the Fiesta® Tableware website, cheap imports began entering the American market in the 1950s, “never really stopped, and always seemed to get less expensive. There seemed to be no bottom. And the foodservice market eventually chased after the popular consumer trend — everything’s disposable.”

The Homer Laughlin China Company, manufacturers of Fiesta, was acquired by Steelite International in 2020 and was renamed The Fiesta® Tableware Company. (source)

After a few years of searching, and almost giving up, I ended up scoring a vintage Made in USA Pfaltzgraff set from my local Savers.

As you can see on the price tag, the six dinner plates were priced at $4.00! I couldn’t believe it. I even inquired at the register before buying to confirm the price. I purchased the plates, plus the bowls and salad plates, for $20. Deal of the century! (An American success story, Pfaltzgraff ended domestic production years ago and is now owned by Lifetime Brands.)

HF Coors: Patterns, rich colors, and lead-free

While at a recent event, I met Craig, the father of three boys. We started talking and discovered we were both Made in USA advocates. We excitedly began sharing the names of products we loved and he told me about a line of dinnerware he had found a few years ago and loved.

“Hi Dianna,” wrote Craig in an email after our conversation. “I wanted to pass along the name of the dinnerware manufacturer . . . HF Coors. Very pricey (not surprising) but their dishes have easily survived a few mishaps around here in their short few years so far in our house. Great quality and hopefully a healthier alternative (lead and mostly cadmium-free) to the mass-produced options out there.”

According to the company website, each piece HF Coors manufactures meets restaurant-grade standards of durability, including resisting chipping. Each piece is microwave, dishwasher, freezer, oven and even broiler safe.

If that weren’t enough, HF Coors dishes are vitrified, lead-free, and cadmium-free.

A certified Service Disabled Veteran Owned Small Business, HF Coors is also a HUBzone certified manufacturer located in Tucson, Arizona. And yes, the Coors name is the famous one – the company was founded in 1925 by Herman Frederick Coors, son of the renowned Coors brewery founder, Adolph Coors.

As an aside, being a certified SDVOSB is a big deal. Of the 30,000 companies that say they’re service-disabled veteran owned, only 30% have completed the audit to become certified by the Department of Veterans Affairs.

It’s always so good when you can support a veteran-owned business.

While I do love my Pfaltzgraff dishes (and have added to the set over the years), I’m having a serious look at HF Coors. I love the colors and patterns.

Do you use this dinnerware? If yes, please share your comments about it.

Full Disclosure

All links to product websites are “free.” I’m not paid nor asked to write about US-made products. I buy products, use them, and if I like them, I tell everyone about them. (Or in this case, share another person’s story.)

I do this because my mission is to keep manufacturing jobs stateside. This mission is my way of giving back. We like to think our “small” choices won’t make a difference. They do.