What people have to say about working with Huff Industrial Marketing.


Ann Whittaker

“Dianna and her team were referred to me by a trusted former colleague, Sue Sokoloski. I hired Dianna to enhance the potential candidate experience of our website and facilitate a better sense of the Vicarious Surgical community. Dianna provided many ideas, as well as bringing in the photographer and working with us to determine the shot list / creative direction. She and her team made many changes to the website, with the end result being that we are thrilled with how it communicates our company mission and values, and reflects the diversity of our team. Dianna and her colleagues are a delight to work with.”

— Ann Whittaker, Head of People & Culture, Vicarious Surgical

tim-walsh

“We’ve been working with Dianna and her team since 2015, when they first redesigned our website. We recently worked with them to update our content and messaging, as well as add a Careers section. To date, we’ve hired two people who applied for jobs directly from the website – saving us thousands of dollars in employment agency fees.”

— Tim Walsh, CEO, Appli-Tec

sue-sokoloski

“I first hired Huff Industrial Marketing when I was VP of Marketing at (the original) Rethink Robotics. Dianna and her team helped us create product data sheets where none existed, as well as collateral, such as a cobot buyers guide and a corporate style guide for our worldwide distributor network. What I loved about working with Dianna and her team is that they were incredibly responsive and flexible. Each project was completed on time and at the quoted price. Far more critical to us, however, was the fact that Dianna totally understands the industrial manufacturing ecosystem and could get to work immediately. When I moved to my new role at Neurala, and knew I would need outside marketing help, Dianna was the first person I called.”

— Sue Sokoloski, VP of Marketing, Neurala

brandon-acker

“I first hired Dianna Huff and Rachel Cunliffe to redesign my website — after which, they moved my shopping cart into Shopify, as well as integrating it seamlessly into my website. I then hired Dianna to create a Google Ads program for one of my custom products. I received an inquiry the first day the campaign went live. The inquiry became a sale, which paid for the Ads campaign for the entire year. I’m not saying this will be your experience, but I am saying Dianna knows and understands manufacturing and how the inquiry and sales process works! Hiring Huff Industrial Marketing is one of the best business decisions I’ve ever made.”

— Brandon Acker, President, Titan Abrasive Systems

Sandi McCann

“I’ve worked with Dianna in the past, and even though my company isn’t in manufacturing, I asked if she would create a Google Ads campaign as part of our recruitment strategy. In addition to setting up our Ads account and campaign and continually improving performance, she also recommended two changes with regard to our funnel — the result of which, the candidates we now see are of very high quality. In the last year, working in partnership with Rachel Cunliffe who redesigned our website, Dianna created a new website strategy to help us recover from Google’s Medic update — increasing the Organic conversion percentage from single to triple digits. Dianna is exceptionally smart and thorough. Together, she and Rachel are an integral part of our marketing team.”

— Sandi McCann, Founder and CEO, HomeCare of the Rockies

Kurt Moberly

“We’ve been working with Dianna Huff, and her counter-parts, Rachel Cunliffe and Stephen Merriman, since 2016, when they first redesigned our under-performing website. Today Huff Industrial Marketing oversees our marketing program, including AdWords. We receive a robust number of high-quality inquiries each month from top-notch companies who wouldn’t have otherwise heard of us, called us, or found us in Google. You will have enormous difficulty finding anyone who will work harder for you than Dianna and her team. Their level of dedication and professionalism, plus their understanding of the need for (and for that matter, the definition of) good marketing, is what helps us meet our marketing and business goals.”

— Kurt Moberly, General Manager, Urethane Innovators

Sharon Teitelbaum

“Dianna Huff is an amazing resource. During my most recent website re-design, she read through my old, lengthy, over-written old website and identified its overall message, which was still good. She also identified which pieces of the old website should be brought over into the re-design and what needed to be jettisoned. Performing this function was enormously valuable to me, as I no longer had any objectivity about the old site, nor did I have the marketing chops or web-savvy to know what was still usable. Dianna has those chops and many others as well. I’ve worked with Dianna at other points in my business history and have come to have enormous trust in her judgment. She’s just so solid, straightforward, and clear. It’s not only a stress-reducer to work with her, it’s also a pleasure.”

— Sharon Teitelbaum, Executive and Career Coach

Cory Ploessl

“European Home enlisted the services of Dianna as a marketing consultant, and I had the extreme pleasure to work with her (as their first Marketing Manager) for two years. The vast majority of customers we talked to found us through a simple Internet search. Over a one year span our site saw an increase in total traffic of 77% due to her initial and ongoing SEO efforts. More than just the numbers, however, Dianna was always able and willing to work with us — acting as an SEO data analyst one day and marketing mentor the next. She works extremely hard on her clients’ behalf and somehow finds the time to stay up to date on crucial marketing developments. I would commonly get the call, ‘Did you hear what Google is doing now!? This is what we need to do to prepare…’ I always knew our best interests were in good hands.”

— Cory Ploessl, Digital Marketing Analyst, Structural

Amy Almeida Prigmore

“I worked closely with Huff Industrial Marketing on redesigning our company’s web site. Throughout the process Dianna and her team were consummate professionals. Dianna took great pains to understand our company’s communication goals from our first meeting. She thinks strategically and brought excellent direction and follow through to the project. Our entire management team has been enormously impressed with Dianna’s integrity and desire to exceed our expectations at every turn. We’re also thrilled with our redesigned website. Our company has great confidence in Huff Industrial Marketing, and look forward to working with them on other projects.”

— Amy Almeida Prigmore, VP, Finance and Administration, New England Electropolishing

Matt Kays

“Dianna Huff and the Huff Industrial Marketing team have been great to work with. They helped us with a complete redesign of our website, and have consulted with us on other ongoing marketing projects. Dianna is extremely knowledgeable in the B2B industrial marketing realm, which has proved to be very helpful to improving the marketing strategy of our small manufacturing company. She and her team are very responsive and helpful, whether on the phone or via email. I would highly recommend Huff Industrial Marketing for any website or marketing needs you may have.”

— Matt Kays, VP, Business Development, Kays Engineering, Inc.

Tom Stanek

“We much appreciated Dianna Huff’s careful study of our business and goals to craft our message and help us refresh our marketing plans. She understands manufacturers and regional businesses big and small and how businesses sell. Best of all, she has an fine team of colleagues that supply expertise where needed. They will work very hard for you. Huff Industrial Marketing can help in ways large and small, just ask.”

— Tom Stanek, Founder and President, K2 Castings

Mac Macintosh

“I’ve worked with Dianna over the years on other projects. I partner with her because I know I’m getting the best: a true professional who understands the Web and websites. Dianna takes the lead, and with very little direction and hand-holding, produces the type of content that works best for online B2B lead generation.”

— Mac McIntosh, Founder and President, AcquireB2B

Mary Fitzgerald

“Working with Dianna was a pleasure! She rewrote our website content to improve our presence in organic online searches and was very responsive and helpful. Even when the rewriting project was completed, Dianna continued to assist us and our web designer in laying out our website to create a more cohesive and dynamic visual message. We’re definitely seeing an improvement in the number of leads we’re getting — and the people who call are targeted prospects who understand what we provide.”

— Mary Fitzgerald, President, Acme Wire Products Co., Inc.

Chris Oskirko

“Dianna and her team’s expert assistance continues to be a key in contributing to the success of our marketing program — including the recent complete revamp of our website. Not only does it make my heart sing, but we’re seeing results as well. Dianna is always enthusiastic, professional and generous in sharing her experience and suggestions. I would not hesitate to contact or recommend Huff Industrial Marketing for any marketing request.”

— Chris Oskirko, VP Marketing & Sales, Lanmark Controls

Linda Cornell

“I’m writing to express the Visiting Nurse Association’s deep appreciation for the wonderful work you did to completely overhaul our website. With very little instruction, you were able to capture the essence of our organization, our values and our mission — and then communicate it in a way that clearly demonstrates who the VNA is and what we do. Thank you.”

— Linda S. Cornell, President and CEO, VNA of Eastern Massachusetts

Dennis Woodruff

“I’m very happy with how you and your team helped me and my team create a new website (and then revised it a few years later). You gave us excellent insights; in fact, you understood what goes on in my head better than I do. You’re not a 20-something who is all hyped up on social media. I have three grown children — all of whom have friends who ‘do websites.’ You’re a true communications professional.”

— Dennis Woodruff, Founder and CEO, ClearView Consulting Company

Simone Joyaux

“Thank you over and over again Dianna and Rachel. I just was found ‘on the internet’ by a radio show host in New Brunswick, Canada, and am being interviewed tomorrow about fundraising. The radio host found me . . . because of YOUR WORK. Thank you, thank you.”

— Simone Joyaux, CEO, Joyaux Associates

Pauline Jakober

“Dianna’s passion for marketing communications and positive energy are infectious. We have a few clients in common and I always enjoy collaborating with Dianna. Her deep understanding and experience of her craft are clearly evident but what I truly appreciate about Dianna is how she treats her clients and how she approaches their programs. You can tell how much careful thought and diligence she puts into her work from creative concepts through execution – simply the best!”

— Pauline Jakober, CEO, Group Twenty Seven

Jaylin Krell

“We hired Dianna to help us optimize our site in November 2010 and then hired her to provide ongoing marketing services for all of 2011. With her help we were able to double our organic search traffic and increase our leads. She also created some really great marketing collateral pieces where none existed, including a case study, white papers, blog posts, and a monthly newsy-letter for our sales reps and distributors. Our reps were so happy, they thanked me! I highly recommend Dianna for your marketing needs. It’s a true pleasure working with her.”

— Jaylin Krell, VP Marketing, MacroAir Technologies, Inc.

Ken Campbell

“My partners and I love our new website and the copy you developed is terrific. I found it very easy to work with you and felt extremely comfortable placing our story in your hands. Unlike many other website developers and public relationship firms, you get it. You know that great benefit driven copy best sells the business and promotes the reader to take action. You delivered exactly as promised, which these days is more rare then you may think. Although my partner was first concerned that your lack of knowledge of the golf industry might be a liability, this was quickly resolved with the level of commitment and background research you conducted. You simply understand how to speak the business language, no matter what the subject matter. I would be happy to recommend you to anyone looking to grow their business or better tell their story with content that is simple, effective and compelling.”

— Ken Campbell, COO, Greenway Golf