People sometimes get sticker shock when they see the pricing for our Website Packages.
It’s usually because they’ve been told a website shouldn’t cost more than a certain amount, such as $2,500 (or less!).
Our response: Anyone can put together a website using a $25 generic theme or DIY platform, but only Huff Industrial Marketing delivers the complete package: marketing, content development, and custom coding and design.
More important, we work exclusively with manufacturers. We’ve tested and proven what works — and what doesn’t.
The result is more than a website . . . it’s an investment in your business.
Here’s three reasons why.
Form Cut Industries: Complete rewrite + all new photography and design
Reason #1: Strategic marketing + content development
Small manufacturers will often say they’ll write the content themselves to save money.
The problem, however, is that in-house teams lack the expertise and skill needed for today’s online marketing.
They also don’t take the time to do all the strategy work upon which the copy — and by extension — design is based.
Due to the lack of a well-thought-out messaging strategy, the resulting copy is typically full of jargon and terminology only they understand. Worse, it doesn’t answer the questions prospective buyers have when they visit the website.
The Huff Industrial Marketing difference
- We take the time to research your niche market, ask you lots of questions, and then edit or create copy that answers people’s questions before they even contact you — saving you and them time and money.
- We ensure the copy communicates what Google calls E-A-T, Expertise, Authority, and Trust, a concept that’s just as important to Google’s algorithm as SEO.
- SEO is built into our pricing, not a tacked-on additional monthly fee that some agencies charge.
- And, because we bring an outside perspective, we’re better able to see why your company and its products and services rock — something you can’t do because you’re too close to what you do.
Form Cut’s website on a mobile device
Reason #2: Works beautifully on all devices
First impressions count. And for many of your customers, your website is their first interaction with your business.
When your website has broken links, looks very outdated, and doesn’t work well on a mobile device, prospective customers are left wondering if the quality of your products and services is also low quality.
The Huff Industrial Marketing difference
- We customize your website based on the content strategy versus generic theme boxes.
- Theme code is clean, flexible, fast-loading and 100% defect-free — unlike the bloated buggy code of low-cost themes or DIY platforms.
- We test everything and consider all kinds of things you don’t know about and shouldn’t have to.
- Your finished website will look and function perfectly on any device.
Why we view websites as an investment in your business. (Team photo ©Form Cut Industries, Inc.)
Reason #3: We stand behind our work. Period.
We hear this story repeatedly: a company hires a freelancer or agency based on price — only to learn six months down the road the website isn’t getting them any leads, or it’s broken, or they can’t update it.
Even worse, the freelancer or agency stops responding to email, so the manufacturer is stuck. Now what?
The Huff Industrial Marketing difference
- We are a phone call away. If you run into any problem with your website, call me, Dianna Huff, at 603-382-8093. I’ll ensure we’ll fix whatever is wrong, usually the same day.
- When we create a website for you, we’re investing our time, energy, and expertise into your company. We want to see you succeed. It’s why we strive to deliver the best manufacturing websites, bar none.
- Our customers work with us for years for one simple reason: we return their calls and emails, get stuff done, and most important, deliver results.