We get results for smaller manufacturers. Small ad spend? Niche market? Custom capabilities and complex services? No problem.
We work one-on-one with you to learn your business, products, and services. Using your industry insight and our data science, you get a customized paid search plan. We take care of everything and actively watch your account – no set and forget!
The result is high-quality leads you can track – email, phone calls, and form submissions – to help ensure they become sales.
Our clients are getting an average of 8-10 leads per month from search ads, at an average cost of about $375 per lead, and spending about $3,000 per month in total (fee + ad spend).
What your plan includes:
$1,850 per month*
- Paid search strategy tie-in with marketing strategy and goals
- Set up new campaigns or troubleshooting existing ones
- Tracking code installed
- Analytics Goals configured correctly to accurately measure Paid and Organic conversions
- Up to 7 Search Network campaigns actively managed
- Daily monitoring and updating of new campaigns
- Twice weekly check-ins for ad spend, clicks, and conversions
- Active manual bid management
- Testing ad concepts and extensions
- Campaign ROI
- Weekly conversion reports
- Monthly campaign reports
- 6-month initial commitment; yearly commitment thereafter
*Fee doesn’t include monthly ad spend and one-time account set up fee.
“Dianna and the team at Huff Industrial Marketing have been great to work with and are a critical and valuable part of our sales and marketing team. Dianna delivered a plan that focused on website content improvement, SEO analysis, and a greater focus on the use of Google Ads. Her team executed the plan, clearly identified key deliverables, and communicated in a timely manner. We’ve run various campaigns focusing on product families and seen a marked improvement in the frequency and quality of our leads. I would recommend Huff Industrial Marketing to any company that requires and desires a creative and goal deliverable focused marketing partner!”