Websites
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Why a Customer List Establishes Trust and Credibility
“We don’t want our competitors knowing who we work with, so don’t list our customers.”
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The Hamburger: A Menu Item, Not a Menu
The hamburger icon is used to denote the menu when users view a website on a mobile device, such as a phone or tablet.
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A Smaller Manufacturer’s Audience: They Take Weekends Off
What makes a smaller manufacturing business different from your generic consumer or software-as-service business? Weekends.
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Why We Moved to Matomo Analytics: the Session Recording Tool!
Matomo, an easy-to-use Google Analytics alternative, gives smaller manufacturers lots of great insight into their websites. It's why we switched.
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Final Tasks Before Website Go-Live
To ensure website go-live success, the Huff Industrial Marketing team oversees several critical tasks before, during, and after.
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How We Empower Customers: Custom Build WordPress Websites
Making changes to a DIY website platform can be quite difficult. We change all that with our Custom Build Websites for Manufacturers.
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How We Empower Customers: The WordPress User Guide
When creating a Custom Build Website for a customer, we provide a WordPress User Guide that explains how to use your website.
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Question: What Does “Website Coded From Scratch” Mean?
No pre-built theme. No website builder plugin. Instead, a unique, beautiful, and flawlessly executed manufacturing website that's all yours.
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The Tools We Use to Keep Website Projects Running Smoothly
Designing a manufacturing website is a lot of work. Our goal is to make the process as easy -- and efficient -- as possible for you.
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Creating a Distraction-Free Website
Everyone is distracted these days due to social media, mobile devices, etc. -- but your manufacturing website shouldn't be.
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Manufacturing Websites: The About Section
The information in the About section helps build trust and credibility with website visitors -- and helps them decide whether to contact you.
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Consistently Generate Sales-Ready Website Leads
Huff Industrial Marketing tightly integrates website content and design to drive sales-ready leads -- consistently -- for manufacturers.
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Website Build Process: Baked-in User / Conversion Flow
What makes a Huff Industrial Marketing custom build website different? It's our attention to detail - and baked-in user / conversion flow.
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Why a Status Quo Website is Deadly to Your Business
For a website, sticking with the status quo may seem like a cost-effective decision, but the impact can be deadly to your business.
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What is a Mega Menu and When Should It be Used?
For manufacturers, a mega menu helps save space on the top nav while allowing users to see an entire product line at a glance.
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A Poor Website Experience Negatively Impacts Lead Generation
Old content, low-quality images, and a poor mobile experience say volumes about your business – and not in a good way.
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The Pros and Cons of Website Builder Plugins
Why we don't use WordPress website builder plugins: lack of developer support and bloated buggy code are two of many issues we see.
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Is “Dark Mode” Good for Manufacturing Websites? Hint: No.
If you want visitors to your manufacturing website to easily read and understand your message and offerings, avoid dark themes. Here's why.
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The Website Scam No One Talks About: $25 WordPress Themes
Are you a manufacturer with a website that isn't delivering what was promised? The problem could be the $25 WordPress theme.
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7 Things Needed for a Lead Gen Program to Consistently Deliver ROI
For consistent ROI successful lead generation incorporates many functions of your business. Here are 7 things to consider.